About Us

We’re more than a shop — we’re a little corner of the world built on care, community, and the joy of motherhood.
About Us
Welcome to Designer Kids Outlet—a mom-owned shop from Virginia created with one simple goal: to make shopping for high-quality, stylish kids' clothing easier, more affordable, and a lot less stressful.
I’m Maryam, a mom of four who’s been through it all—outgrowing clothes faster than I could fold laundry, keeping up with four kids' needs (and personalities!), and trying to shop smart without sacrificing quality.
For a while, I tried keeping up with the Facebook BST scene—but between chasing ISO posts, remembering group rules, navigating strict claim etiquette, and dealing with occasional not-so-kind interactions, I realized it just wasn’t for me. I needed something better. A space where shopping for my kids could feel joyful again—not like a part-time job.
So I created Designer Kids Outlet: a place where you can find amazing brands like Mini Boden, Hanna Andersson, Frugi, Jojo Maman Bébé, John Lewis, and more—without the frenzy.
We source everything from sample sales, past-season stock, overstocks, and even gently pre-loved pieces — always inspected with care to make sure they’re authentic, high-quality, and ready for their next adventure.
Think of us as your go-to for:
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Big savings on mini style (up to 80% off retail!)
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A more sustainable way to shop
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Feel-good fashion that makes your wallet happy too
Thanks for stopping by and supporting a family-run shop that runs on coffee, chaos, and a love of cute clothes. We’re so glad you’re here.
With Love
Maryam
The Faces Behind the Inspiration
These four are the heart of it all—my reason for starting Designer Kids Outlet and the inspiration behind every piece I source. From endless outfit changes to spontaneous fashion shows in the living room, they’ve taught me that kids’ clothes should be as fun, durable, and unique as the kids wearing them.


Built on Love, Worn with Joy
This space was born from the beautiful chaos of motherhood — the piles of laundry, the endless snacks, the tiny shoes scattered across the floor. But also the laughter, the bold personalities, and the everyday magic of raising little humans.
Here, we believe in clothing that reflects childhood in all its color and wild wonder. We hope you find something that brings a smile — not just to your little one’s face, but to yours, too.